Crowdfunding has exploded in recent years, with the success of sites such as crowdfunding and independent. If you’ve ever used a crowdfunding site (either as a creator or backer), you know how useful they can be for getting funding. However, you still end up competing for attention with thousands of other live projects.

Why not create a WordPress site for your project and have your audience fund it directly instead of competing for a spot among others? It’s not as difficult as you might think. All you need is a self-hosted WordPress installation and a free plugin.

In this article, we will discuss the benefits of using your WordPress site to crowdfund your project or service. Then we’ll discuss how to use free plugins to turn your website into a fundraising platform. let’s start!

What is crowdfunding (and how it can benefit you)

Indiegogo homepage.

Crowdfunding enables you to raise the money you need to create a product or service by accepting donations from your backers. It’s a fairly simple process, you start by pitching your project and an individual or business (backer or investor) can provide the funding needed to get it started.

There are many benefits to using this method, including:

  • You can get upfront funding to help you develop your product or service.
  • It is more efficient than traditional financing.
  • You will be able to generate social proof and appeal for your product or service.
  • It allows backers and donors to brainstorm to help you refine your initial project idea.
  • Your projects usually get better media exposure and marketing.

There are many types of projects that can benefit from crowdfunding. Obviously, physical products are perfect for this process. However, you can crowdfund anything from digital products like games or mobile apps to film and TV projects.

Introducing the WP Donation WordPress Plugin

WP Donate WordPress Plugin

WP Crowdfunding is a WooCommerce based plugin that allows you to create a crowdfunding website using WordPress. The plugin is available for free and also includes a paid version that unlocks more features.

The main benefit of this plugin is that it sets you apart from the thousands of others competing on major crowdfunding sites. This means you can control every aspect of the process without having to deal with potential competitors on the same platform.

main feature:

  • Dedicated user registration
  • Ability to announce funding goals and define recommended prices
  • Option to display supporters on a single page or list supporters anonymously
  • Native wallet system for calculating, recording and distributing funds (premium version)
  • Alternative payment systems such as PayPal Adaptive and Stripe Connect (Advanced)

price: The plugin is free and you can download it from the WordPress plugin directory. For more features, purchase the premium version for $149.

How to Use WP Crowdfunding Plugin (In 3 Steps)

Before you make any changes, we recommend that you back up your WordPress site. Then, follow the steps below to get started!

Step 1: Download and Install WP Crowdfunding

First, it’s worth noting that these instructions apply to the free version of the plugin, although the process for using the premium version is similar.

Install WP Crowdfunding

In your WordPress dashboard, select plugin > add new. Search for “crowdfunding” and WP Crowdfunding should be the first result.Click when found install now. After installing the plugin, select enable.

WP Crowdfunding activates WooCommerce

After activating the plugin, if you have not installed WooCommerce, you will see a notification to install WooCommerce in your dashboard. This is required for WP Crowdfunding to work as it is a WooCommerce extension, so install and activate WooCommerce if you haven’t already done so.

Step 2: WooCommerce and WP Crowdfunding Plugin Setup

After activating both plugins, you will see two new menu items in the dashboard: one for WooCommerce another for crowdfunding. We strongly recommend setting up WooCommerce first, as this is where you will define your currency, location, shipping settings, and most importantly, payment settings. For more information on these steps, see our WooCommerce setup guide.

But once WooCommerce is ready, you can move on to setting up ip WP Crowdfunding.

General settings

fund manager Enables you to choose your e-commerce handler. Since this plugin is built on the WooCommerce platform, you need to set it as the default platform.Here are some other breakdowns general Settings you want to check:

  • Default active state: Set the default draft or published status for new projects.
  • The lowest price: Set the minimum donation amount.
  • highest price: Set the maximum donation amount.
  • Recommended price: Set the recommended donation amount.
  • How to end the event: Select what triggers the end of the campaign (Goal, Date, Both, Never).

Once installed, this plugin automatically generates a dashboard and project submission page. If you want to use custom pages instead, you need to specify them using the following two drop-down menus in this section:

  • Select Dashboard Page: Select a page to save your dashboard frontend.
  • Select WooCommerce form page: Select your custom submit form page.

edit event creator Set if you have multiple users with access to your website’s backend. Just select the user role you want to grant access to create and edit crowdfunding campaigns.

WooCommerce settings

Next, let’s look at WooCommerce settings Label:

WP Crowdfunding WooCommerce Setup

Here you need to configure options specific to your WooCommerce setup. First, choose whether to display your crowdfunding project on your WooCommerce store page.

From there, you can make a few tweaks by setting up your listing and registration pages, customizing your submission form with various text fields, and deciding how your page looks and contains. When in doubt, choose the settings you think you need, and look at the front end of your site to see how they appear.

style settings

The last available tab is for basic styling options. Use built-in options for color schemes (highlight colors) and button styles to further customize your crowdfunding pages and forms.

Social sharing settings

The WP Crowdfunding plugin also provides options for social sharing via Twitter, Facebook, Google+, Pinterest and links. Just check the boxes for the social platforms you want to use.

After making these adjustments, you should be ready to actually create your campaign (NOTE – Added email, reCAPTCHA and Wallet options, as well as campaign performance report access only available in the premium version of the plugin).

Step 3: Create a WP Crowdfunding Campaign

First, you can add campaigns directly through WooCommerce. Just select the “Crowdfunding” product data type and add your information.

WooCommerce WP Crowdfunding Products

Step 4: WP Crowdfunding Shortcode

You will need to add a new page to your WordPress site.from shortcode From the drop-down menu, select the type of form you want to create:

WP Crowdfunding Shortcode

Then you can start configuring the activity itself on the front end:

Sample submission form.

In addition to general information about the project, you can also include committed amounts and rewards here.When everything is ready, click Submit an event.

Before closing, it’s worth mentioning that WP Crowdfunding doesn’t require a dedicated theme. So if you already have a WordPress site, you don’t have to worry about changing its appearance. However, the premium version does include a free theme developed specifically for the plugin, which is worth checking out.


Creating a crowdfunding website enables you to build campaigns as big or small as you want, with full control over every aspect. With the help of WP Crowdfunding, you can have your own fundraising website that encourages your community to fund and promote your projects.

Do you have questions about creating a project website with WP Crowdfunding? Let us know in the comments section below!

notes: This is an updated post that previously covered Astoundify’s Crowdfunding plugin, which no longer exists.